Did your Valentine’s Day campaign lack a call-to-action?

United Way Valentine





The collection of nonprofit campaigns serves as a great learning opportunity as each of us plans ahead. I know…the holiday was just 2 days ago! But…successful email fundraising and advocacy campaigns are built upon experience, PLANNING, message testing and analysis. . . . → Read More: Did your Valentine’s Day campaign lack a call-to-action?

Local First – 2013 Central Illinois Volunteerism Conference

CIVC





2013 Central Illinois Volunteerism Conference:
Empowering Volunteers: How To Do The Most With Everything You’ve Got

Mark your calendar for the 2013 Central Illinois Volunteerism Conference this Thursday, June 13, 2013!

This will be a day of learning, sharing ideas, and networking with volunteer managers and leadership from dozens of organizations across… . . . → Read More: Local First – 2013 Central Illinois Volunteerism Conference

The Effective Nonprofit Marketer – Part 2 – Contribution and Results

results





Yesterday I started a brief examination of the 5 principles or habits that effective executives share, and how a lack of self-awareness may be holding you, your department and organization back. During the next few days, my hope is that you recognize how each of these 5 principles are interrelated and how each cannot function efficiently without the others. In yesterday’s post on time consciousness, I touched briefly upon elimination, delegation and prioritization. Each of these time management tips, directly relate to Peter Drucker’s 2nd habit in which “effective executives focus on contribution and results”. . . . → Read More: The Effective Nonprofit Marketer – Part 2 – Contribution and Results

Seven communication policies your nonprofit cannot live without

7 Communications Policies Your Nonprofit Cannot Live Without

So what makes up a world class communications, PR and marketing department?

In one simple word: Structure. Set aside experience, skills, budget, internal bureaucracy and all the other issues that exist within every organization…and it doesn’t matter whether you are two person team or part of a forty person team in place at most major universities. . . . → Read More: Seven communication policies your nonprofit cannot live without

The missing step in your nonprofit marketing campaign?

marketing4

Whether you’re a one person shop or part of a forty person team at a university, chances are you have experienced the frustration associated with the failure of a marketing campaign, inability to measure results, or the dreaded “doomed from the start”  idea.   Odds are…that as nonprofit communicator, it was your mistake that caused . . . → Read More: The missing step in your nonprofit marketing campaign?

A glimpse into nonprofit marketing salaries and job satisfaction

salary

Wonder where your salary stacks up in the world of nonprofit marketing?

Earlier this month, Ragan’s PR Daily served up their first-ever Salary and Job Satisfaction Survey.   Each time a survey such as this is released, I scan through the pages looking to see how the nonprofit sector stacks up against other industries in terms of . . . → Read More: A glimpse into nonprofit marketing salaries and job satisfaction